by Amritanshu Singh | Jul 4, 2024 | WhatsApp, Whatsapp Business API
Are you investing heavily in social media ads but not seeing the desired sales or results? Do you know that 75% of online buyers prefer to buy from a brand they can contact via messaging?
To address this issue, WhatsApp has introduced a new feature that allows brands to automate their chats triggered by interactions from Instagram and Facebook ads. The click-to-WhatsApp ads enable potential customers to message you directly, ultimately steadily increasing your sales and revenue.
If you are wondering how this feature works, this article is a must-read. Here, we will explore all the essential details about click-to WhatsApp ads that will help businesses reach a wider audience and convert them into loyal customers.
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by Namita Shrivastava | Jun 26, 2024 | WhatsApp
Are you struggling with dropping engagement rates? Did you know that the overall average open rate for email marketing campaigns is 39.7% with a click-through rate of only 1%?
If you are looking to reach a wider audience, achieve a higher open rate and boost business-user engagement, this article is for you.
WhatsApp marketing is increasingly becoming popular nowadays, offering a more direct and engaging alternative that outperforms traditional marketing methods like email marketing. Businesses of all sizes are shifting towards WhatsApp for its simplicity, vast reach and higher open rates. But what if you could take it a step further with WhatsApp Flows, the latest innovation from WhatsApp Business. This feature is designed to transform the way businesses interact with customers.
In this article, we will delve into the world of WhatsApp Flows, exploring its powerful benefits and a variety of practical use cases that can transform your business.
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by Namita Shrivastava | Jan 25, 2024 | Client Case Study, WhatsApp
About the Client
Acharya N. G. Ranga Agricultural University (ANGRAU), celebrating its 60th anniversary, stands as the State Agricultural University of Andhra Pradesh. Established on June 12, 1964, as APAU (Andhra Pradesh Agricultural University) under the APAU Act of 1963, it was later rebranded as Acharya N. G. Ranga Agricultural University on November 7, 1996, as a tribute to the Kisan Leader and Parliamentarian, Acharya N. G. Ranga.
Located in LAM, Guntur, ANGRAU dedicates itself to serving students and farmers across the 13 districts of the new State of Andhra Pradesh with renewed commitment and enthusiasm.
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by Namita Shrivastava | Dec 14, 2023 | WhatsApp
WhatsApp is one of the world’s most popular messaging platforms, making it a powerful tool for businesses to engage with their customers and market their products or services. If you are also planning to use this platform for the marketing and communication purposes of your business, then it would be great to get a green tick for your WhatsApp account.
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by Namita Shrivastava | Oct 5, 2023 | ChatBot, E-Commerce chatbot, WhatsApp
Today, e-commerce has become an integral part of every industry. More and more people are choosing e-commerce platforms over offline shopping. According to statistics, the sales of the e-commerce industry in the Southeast Asian market are estimated to reach nearly $200 billion by 2027.
Chances are, you’re familiar with e-commerce giants like Amazon and Flipkart. But did you realize that you can set up your own e-commerce store on WhatsApp? That’s correct! You can run an e-commerce business right within the world’s most popular messaging app. WhatsApp now enables users to create their own online store with WhatsApp Ecommerce
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by Namita Shrivastava | Jul 14, 2023 | ChatBot, Template Messages, WhatsApp
Customer experience is the top priority for every business. One of the most effective ways to improve your customer’s experience is to use omnichannel messaging. Omnichannel marketing ensures a seamless shopping experience and gives you a competitive edge by integrating various communication channels.
Research conducted by “Think with Google” reveals that the omnichannel approach contributes to over 80% of in-store consumer visits. Additionally, 74% of customers conduct online research before visiting physical stores. It represents the importance of omnichannel messaging for businesses. So, if you want to attract or retain customers, the primary thing you must do is focus on omnichannel messaging.
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